Consumers

Author(s)

• Arnould, Eric J.
• Price, Linda
• Zinkhan, George

Bibliographic Information

Consumers

Eric Arnould, Linda Price, George Zinkhan

McGraw-Hill, c2002

1st ed., international ed.

• : pbk.

Note

Includes bibliographical references and index

Details

• NCID: BA5806548X
• ISBN:
  • 007112294X
• LCCN: 00066436
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Boston, Mass.
• Pages/Volumes: xviii, 750 p.
• Size: 26 cm
• Classification:
  • LCC : HF5415.32
  • DC21 : 658.8/342
• Subject Headings:
  • LCSH : Consumer behavior
  • LCSH : Consumer behavior -- United States