Mining the web : transforming customer data into customer value

Author(s)

• Linoff, Gordon
• Berry, Michael J. A.

Bibliographic Information

Mining the web : transforming customer data into customer value

Gordon S. Linoff, Michael J. A. Berry

（Wiley computer publishing）

Wiley, c2001

Details

• NCID: BA58137999
• ISBN:
  • 0471416096
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York ; Chichester
• Pages/Volumes: xix, 348 p.
• Classification:
  • DC21 : 658.81202854678
• Subject Headings:
  • LCSH : Web sites
  • LCSH : Data mining
  • LCSH : Internet marketing
  • LCSH : Customer relations
• Parent Bibliography ID:
  • BA53950941