Applied ecommerce : analysis and engineering for ecommerce systems

書誌事項

Applied ecommerce : analysis and engineering for ecommerce systems

Arthur M. Langer

John Wiley, c2002

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注記

"Wiley computer publishing"

Includes bibliographical references (p. 381-382) and index

内容説明・目次

内容説明

The first practical guide for designing, analyzing, and developing successful Web-based delivery The demand for secure, reliable, user-friendly ecommerce sites continues to rise exponentially, yet a high percentage of these projects fail. Why? Going right to the heart of what it means to set up and maintain a successful ecommerce system, highly recognized information systems expert Arthur Langer walks readers step-by-step through all phases of ecommerce development, from user analysis to the installation and testing of complex transactions. In addition to giving insight into brick-and-mortar IT systems and how to merge them with Web systems, Langer teaches readers how to design interfaces to legacy systems and databases, how to ensure reliability and security, and how to extract information from users, marketers, and consumers.

目次

Acknowledgments.Foreword.Introduction.Chapter 1. What Is Ecommerce? Chapter 2. Usability: Designing an Ecommerce System for Users, Customers, and Consumers. Chapter 3. Developing Application Specifications for Web Programmers. Chapter 4. Designing Databases to Support Web Applications. Chapter 5. Designing Web Page Features, Functions, and Interfaces. Chapter 6. Building Interactivity into an Ecommerce System. Chapter 7. Transaction Processing Design. Chapter 8. Integrating Intranet and Internet Web Applications Across Multiple Networks. Chapter 9. Legacy Systems and Integration. Chapter 10. XML and Component Middleware: Integrating Data and Processes. Chapter 11. Securing an Ecommerce Site. Chapter 12. Database Query, Report, and Transaction Processing. Chapter 13. Best Practices for Site Architecture. Chapter 14. Project Management for Ecommerce Systems.Bibliography.Index.

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