Flying off course : the economics of international airlines
著者
書誌事項
Flying off course : the economics of international airlines
Routledge, 2002
3rd ed
- : hbk
- : pbk
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注記
Includes bibliographical references (p. [340]-344) and index
内容説明・目次
- 巻冊次
-
: hbk ISBN 9780415213233
内容説明
In the years since the first edition of Flying Off Course appeared, the international airline industry has changed dramatically. Deregulation has become widespread and has brought with it new operating practices and management concepts. This revised and updated edition reflects these changes. Key aspects of the industry are expertly analyzed including issues such as:
* the factors affecting airline costs
* the problems of pricing
* airline marketing and product planning
* the impact of United States deregulation
* European air transport after 1992
* the crisis in airfreight; and the economics of charters.
Flying Off Course provides a fascinating and topical insight into the working of international transport as seen from an economist's viewpoint and will be a key text for those involved in the field.
目次
- Characteristics and trends in airline operations
- traditional bilateralism - a highly regulated industry
- liberalisation - open markets and open skies
- the structure of airline costs
- determinants of airline costs
- the economics of passenger charters
- airline marketing - the role of passenger demand
- forecasting demand
- product planning
- pricing policies and fare structures
- the economics of air freight.
- 巻冊次
-
: pbk ISBN 9780415213240
内容説明
In the years since the first edition of Flying Off Course appeared, the international airline industry has changed dramatically. Deregulation has become widespread and has brought with it new operating practices and management concepts. This revised and updated edition reflects these changes. Key aspects of the industry are expertly analyzed including issues such as:
* the factors affecting airline costs
* the problems of pricing
* airline marketing and product planning
* the impact of United States deregulation
* European air transport after 1992
* the crisis in airfreight; and the economics of charters.
Flying Off Course provides a fascinating and topical insight into the working of international transport as seen from an economist's viewpoint and will be a key text for those involved in the field.
目次
Introduction 1. Characteristics and trends in airline operations 2. Traditional bilateralism - A highly regulated industry 3. Liberalisation - Open markets and open skies 4. The structure of airline costs 5. Determinants of airline sts 6. The economics of passenger charters 7. Airline marketing - The role of passenger demand 8. Forecasting demand 9. Product planning 10. Pricing policies and fare structures 11. The economics of air freight Appendices Bibliography
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