Advertising in rural India : language, marketing communication, and consumerism
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Bibliographic Information
Advertising in rural India : language, marketing communication, and consumerism
（Study of languages and cultures of Asia & Africa monograph series, no. 36）
Institute for the Study of Languages and Cultures of Asia and Africa, Tokyo University of Foreign Studies, 2000
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Library, Institute of Developing Economies, Japan External Trade Organization図
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Includes bibliographical references (p. [313]-324) and indexes