The chief marketing executive : a profile

Author(s)

• Hopkins, David S.
• Bailey, Earl L.
• Conference Board

Bibliographic Information

The chief marketing executive : a profile

by David S. Hopkins and Earl L. Bailey

（Conference Board report, no. 511）

Conference Board, c1971

Note

"A report from the Conference Board."

Includes bibliographical references

Details

• NCID: BA59397882
• LCCN: 77021793
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: 62 p.
• Size: 23 cm
• Classification:
  • LCC : HF5415.1
  • DC : 658.8
• Subject Headings:
  • LCSH : Marketing -- Management
• Parent Bibliography ID:
  • BA00947235