Decision making in marketing : a colloquium

Author(s)

• Conference Board

Bibliographic Information

Decision making in marketing : a colloquium

（Conference Board report, no. 525）

Conference Board, c1971

Note

Includes bibliographical references (p. 100-103)

"A report from the Conference Board."

Details

• NCID: BA59644201
• LCCN: 70028117
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: v, 103 p.
• Size: 23 cm
• Classification:
  • LCC : HF5415.13
  • DC : 658.8
• Subject Headings:
  • LCSH : Marketing -- Management
  • LCSH : Decision making
• Parent Bibliography ID:
  • BA00947235