International marketing

Author(s)

• Czinkota, Michael R.
• Ronkainen, Ilkka

Bibliographic Information

International marketing

Michael R. Czinkota, Ilkka A. Ronkainen

South-Western, c2002

2002 update

Note

Includes bibliographical references and indexes

Details

• NCID: BA60045576
• ISBN:
  • 0030353890
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: [Mason, Ohio]
• Pages/Volumes: xxxiii, 815, 2, 25 p.
• Size: 28 cm
• Classification:
  • LCC : HF1416
  • DC21 : 658.8/48
• Subject Headings:
  • LCSH : Export marketing