Customer intimacy : pick your partners, shape your culture, win together

Author(s)

• Wiersema, Frederik D.

Bibliographic Information

Customer intimacy : pick your partners, shape your culture, win together

Fred Wiersema

Knowledge Exchange, c1996

Note

Includes index

Details

• NCID: BA61017430
• ISBN:
  • 1888232005
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Santa Monica, Calif.
• Pages/Volumes: 221 p
• Size: 25 cm
• Classification:
  • DC21 : 658.812
• Subject Headings:
  • LCSH : Customer relations
  • LCSH : Customer services -- Management