Mastering guerrilla marketing : 100 profit-producing insights you can take to the bank

Author(s)

• Levinson, Jay Conrad

Bibliographic Information

Mastering guerrilla marketing : 100 profit-producing insights you can take to the bank

Jay Conrad Levinson

Houghton Mifflin, 1999

Note

Includes index

• NCID: BA61031034
• ISBN:
  • 0395908752
• LCCN: 99033627
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Boston
• Pages/Volumes: xi, 251 p.
• Size: 23 cm
• Classification:
  • LCC : HF5415
  • DC21 : 658.8
• Subject Headings:
  • LCSH : Marketing