The selection of advertising media

Author(s)

• Hobson, John Waller

Bibliographic Information

The selection of advertising media

J.W. Hobson

Business Publications, 1955

Details

• NCID: BA61033481
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: London
• Pages/Volumes: 201 p.
• Size: 23 cm
• Classification:
  • LCC : HF5827
  • DC18 : 659.112
• Subject Headings:
  • LCSH : Advertising media planning