Webster's new world business writing handbook
著者
書誌事項
Webster's new world business writing handbook
Wiley, c2002
- タイトル別名
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Business writing handbook
大学図書館所蔵 全4件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes index
"The name you trust" -- Cover
内容説明・目次
内容説明
Learn how to write clearly and creatively the first time - and every time Establish good writing habits and get the reader's attention Enhance your confidence and effectiveness as a communicator Concise ...Authoritative ...and User-friendly! Effective communication is essential for professionals in every area of business today. Webster's New World Business Writing Handbook introduces you to the fundamentals of good business writing, offering you expert advice in everything from techniques for forming your thoughts to brainstorming and organizing information to proper grammar, punctuation, and usage. In no time, you'll adopt habits that will allow you to see and appreciate your progress as a writer while you learn to criticize your own work for the most dynamic and productive results.
Provides invaluable information about key business-writing areas, including finance, scientific-technical, advertising, development, and legal and contractual Covers not only business letters but also style and etiquette for both e-mail and memos, advertising copywriting, formats and organizational plans for proposals, resumes, and more Explains the principles of effective procedure writing and preparing a powerful presentation Outlines the general formats for reports Addresses the handling of employee issues and announcements Offers a clear, definitive glossary of the most commonly used business-writing terms
目次
Introduction. PART I: Fundamentals of Business Writing. WHY IMPROVING YOUR BUSINESS WRITING SKILLS IS SO IMPORTANT. THE PROBLEMS BUSINESS WRITERS FACE. PREWRITING. WRITING. REVISING. SUMMING UP THE WRITING PROCESS. PART II: Principles of Procedure Writing. WHAT IS A PROCEDURE? GUIDELINES FOR PROCEDURE WRITING. PREWRITING A PROCEDURE. WRITING A PROCEDURE. REVISING A PROCEDURE. FINAL WORDS ON PROCEDURE WRITING. PART III: Writing Letters and Memos. ABOUT LETTERS. ABOUT MEMOS. LETTERS AND MEMOS THAT REQUEST. SALES LETTERS THAT GET RESULTS. LETTERS OF RESPONSE. COVER LETTERS AND LETTERS OF RECOMMENDATION. COLLECTION LETTERS. LETTER TO VENDORS OR SUPPLIERS. MEMOS THAT DEAL WITH EMPLOYEE ISSUES. MEMOS THAT MAKE ANNOUNCEMENTS. MEMOS FOR POLICIES AND PROCEDURES. FINAL WORDS ON MEMOS AND LETTERS. PART IV: Writing Successful Proposals. APPLYING THE WRITING PROCESS TO PROPOSALS. RESPONDING TO REQUESTS FOR PROPOSALS (RFPS). THE LETTER PROPOSAL. GRANT WRITING. PART V: Writing Reports. USING THE THREE--STAGE WRITING PROCESS. WRITING A LONG REPORT. FINAL WORDS ON REPORT WRITING. PART VI: Writing for E--mail. THE PROS AND CONS OF E--MAIL. USING THE WRITING PROCESS FOR E--MAIL. FINAL WORDS ON E--MAIL. PART VII: Preparing Powerful Presentations. THE PERILS OF SPEECHMAKING. WHY PRESENTATIONS ARE IMPORTANT IN BUSINESS. APPLYING THE WRITING PROCESS TO PRESENTATIONS. PREWRITING A PRESENTATION. WRITING A PRESENTATION. REVISING THE PRESENTATION. DELIVERING PRESENTATIONS. VISUAL AIDS. SHORT SPEECHES FOR SPECIAL SITUATIONS. FINAL WORDS ON PRESENTATIONS. Appendix Mechanics of Writing. PARTS OF SPEECH. CONJUNCTIONS. PREPOSITIONS. CAPITALIZATION. PARALLELISM. PUNCTUATION. USAGE. SENTENCE PROBLEMS. Glossary. Index.
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