Point click & wow! : a quick guide to brilliant laptop presentations
著者
書誌事項
Point click & wow! : a quick guide to brilliant laptop presentations
Jossey-Bass/Pfeiffer, c2002
2nd ed
- タイトル別名
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Point click, and wow!
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注記
Includes index
内容説明・目次
内容説明
Create powerful presentations that WOW your audience! A brilliant laptop presentation is more than just dazzling slides. If you want your laptop computer presentations to have the WOW factor, simply follow the suggestions and use the ideas outlined in the thoroughly revised and updated second edition of "Point, Click, and Wow!" This hands-on guide shows you how to create memorable presentations that will get your message across with style. Unlike others books on the topic, this practical guide teaches you how to really sell your knowledge, product, or service in a customer-focused, one-to-one marketing manner. Authors, Claudyne Wilder and Jennifer Rotondo offer the guidance you need to look, act, and sound like a pro. Throughout the book the authors explain how to create persuasive visuals, use technology effectively, and sell your idea or product to an audience. This revised edition also includes a CD-ROM that will give you the tools you need to customize your slides.
目次
Acknowledgments. Foreword. Introduction. 1. Connect to Your Audience. Focus on Your Audience. Make the Graphics Inviting. Do More Than Share Data. Connect to the Customer. Audience Checklist. 2. Organize Focused on One Objective. Organize Around an Objective. The Solution Format. The Presentation Flow. The Plot--Point Theory of Organizing. The Customer Conference. Flow Checklist. Presentation Overview Checklist. 3. Prepare for Technology Success. What's Different About Electronic Presentations. Preparing Days Ahead. Just Before Your Talk. Keeping Track of Your Laptop and Its Contents. Placing Yourself. Presenting Internationally. Learning from Others' Stories. The Future of Technology. The Ideal World. Technology Checklist. Equipment Checklist. 4. Design Corporate Blueprints. Benefits of Corporate Blueprinting. Creating Backgrounds. Blueprint Template Possibilities. Blueprint Checklist. 5. Create High--Impact Slides. Four Elements of High--Impact Slides. Applying the Four Elements. Transitions, Builds, and Interactivity. Pictures, Clip Art, Charts, and Video Clips. Creative Slide Ideas. Ten Don'ts for Slides. Single--Slide Checklist. Total Visual Checklist. 6. Rehearse, Rehearse, Rehearse. Do Two Rehearsals. Plan with the Location. Work with the Technology. Present with Total Confidence. One Last Word. Location Checklist. Rehearsal Checklist. Resources. About the Authors. Index. How to Use the CD--ROM. How to Use the PowerPlug Demos.
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