What's the big idea? : creating and capitalizing on the best management thinking
著者
書誌事項
What's the big idea? : creating and capitalizing on the best management thinking
Harvard Business School Press, c2003
大学図書館所蔵 全14件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes index
内容説明・目次
内容説明
The secrets of successful idea practitioners change management. Reengineering. Knowledge management. Major new management ideas are thrown at today's companies with increasing frequency - and each comes with evangelizing gurus and eager-to-assist implementation consultants. Only a handful of these ideas will be a good fit for your organization. Choose the right idea at the right time and your company can become more efficient, more effective, and more innovative. Choose the wrong one - or jump on the right bandwagon too late - and your company could fall hopelessly behind. Thomas H. Davenport and Laurence Prusak say that some managers have found ways to improve their odds of success in the risky but essential game of idea management. In "What's the Big Idea?, they introduce a largely unsung class of managers they call - idea practitioners - individuals who do the real work of importing and implementing new ideas into businesses.While gurus reap most of the credit when big ideas take flight, Davenport and Prusak's research reveals that idea practitioners actually play the most important role: they turn the right ideas into action.
Drawing from decades of consulting, academic, and business experience and from their novel study of more than 100 of these critical change leaders, "What's the Big Idea?" offers tools and frameworks for: assessing the merits of the top business gurus; scanning and tracking emerging ideas in the marketplace; distinguishing promising ideas from rhetoric; refining ideas to suit your organization's particular needs; packaging and selling the idea internally; and ensuring successful implementation.Davenport and Prusak prove that there are no faddish management ideas - only faddish ways of adopting them. Encouraging managers to embrace the power of ideas while avoiding the hype that often accompanies them, this pragmatic guide shows how passion and reason combine to build innovative companies.
目次
- Preface
- 1 Winning with Ideas: How Business Ideas Are Linked to Business Success
- 2 The Idea Practitioners: Who Really Introduces Ideas to Organizations
- 3 Ideas at Work
- 4 The Guide to Gurus: Where Good Management Ideas Come From
- 5 Market Savvy: How Ideas Interact with Markets
- 6 Will It Fit? Find Ideas That Fit Your Organization... Then Sell Them
- 7 The Reengineering Tsunami: A "Case Story" of an Idea That Became a Tidal
- 8 Knowledge Management: Progenitor to Pervasiveness: A "Case Story" of a
- 9 Idea-Based Leadership
- Appendix A: The Idea Practitioners
- Appendix B: A List of Business and Management Ideas
- Notes
- Index
- About the Authors
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