The emergence of modern marketing

著者

• Church, Roy A.
• Godley, Andrew

書誌事項

The emergence of modern marketing

editors, Roy Church, Andrew Godley

Frank Cass, 2003

• : cloth
• : pbk

注記

"This group of studies first appeared in a special issue of Business history ... Vol. 45, No. 1 (January 2003) [The emergence of modern marketing]"--T.p. verso

Includes bibliographical references and index

詳細情報

• NII書誌ID(NCID): BA62156487
• ISBN:
  • 071465390X
  • 0714683264
• LCCN: 2002151434
• 出版国コード: uk
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: London
• ページ数/冊数: 150 p.
• 大きさ: 25 cm
• 分類:
  • DC21 : 380.109
• 件名:
  • LCSH : Marketing -- History