The psychology of advertising : a simple exposition of the principles of psychology in their relation to successful advertising

Author(s)

• Scott, Walter Dill

Bibliographic Information

The psychology of advertising : a simple exposition of the principles of psychology in their relation to successful advertising

by Walter Dill Scott

I. Pitman, 1909, c1908

Note

Description based on 1909

Includes bibliographical references

• NCID: BA62321437
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: London
• Pages/Volumes: 269 p.
• Size: 21 cm