New directions in research on electronic commerce

著者

• Steinfield, Charles William

書誌事項

New directions in research on electronic commerce

edited by Charles Steinfield

Purdue University Press , Eurospan, 2002

注記

Includes bibliographical references and index.

内容説明・目次

内容説明

This work discusses the huge impact of electronic networks, particularly the Internet, and how they will remain an integral force in business. It emphasizes the importance of research and understanding in the area of electronic commerce. The text brings together research from a range of different disciplines on electronic commerce that explores fundamental questions about consumer response, the impact on industries and markets, and social and policy challenges.

「Nielsen BookData」 より

詳細情報

• NII書誌ID(NCID): BA62372110
• ISBN:
  • 1557532397
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Indiana, Ind,London
• ページ数/冊数: 356 p.
• 大きさ: 24 cm.
• 分類:
  • DC21 : 303.4833
• 件名:
  • LCSH : Electronic commerce
  • LCSH : Electronic commerce -- Public opinion
  • LCSH : Electronic commerce -- Social aspects