Cooperative strategies in international business : joint ventures and technology partnerships between firms
著者
書誌事項
Cooperative strategies in international business : joint ventures and technology partnerships between firms
（International business and management series）
Pergamon, 2002
2nd ed.
大学図書館所蔵 件 / 全6件
-
該当する所蔵館はありません
- すべての絞り込み条件を解除する
注記
1st ed. published by D. C. Heath and company 1988
Includes bibliographical references and index
内容説明・目次
内容説明
Editorial Objectives This series applies a truly international perspective to the study of international business, with a special emphasis on management and marketing issues, and aims to advance the frontiers of knowledge in this fast developing field.
Topicality
The International Business and Management series deals with such topics as globalization, international business negotiations, cross-cultural communication, entry strategies, doing business in different regions and future trends. Work on competition, the development of international business theory, methodological issues, the results of empirical studies and the findings of practitioners also fall within its brief.
Key Benefits
This series provides high-quality, relevant articles that give comprehensive analysis and empirical findings in all aspects of financial planning, analysis and forecasting. It creates a global forum for discussion and debate of key issues in these fields.
Key Audiences
International Business and Management provides up-to-date guidance to students and practitioners of international business and aims to advance the frontiers of knowledge in this fast developing field. The series is widely accepted and available in most university/college libraries. A number of volumes are also used as text books and recommended readings for postgraduate courses in top universities all over Europe.
Coverage
Subject coverage includes, but is not restricted to:
Globalization
International business negotiations
Cross-cultural communication
Entry strategies
Doing business in different regions
Future trends
The development of international business theory
「Nielsen BookData」 より
