What customers like about you : adding emotional value for service excellence and competitive advantage
著者
書誌事項
What customers like about you : adding emotional value for service excellence and competitive advantage
Nicholas Brealey Pub., 1999, c1998
- : pbk
注記
Includes bibliographical references (p. [286]-289) and index
内容説明・目次
内容説明
The decline in service and customer satisfaction is costing companies billions in lost revenue. Based on an in-depth study of many companies across 19 countries this work offers practical ideas for managers keen to deliver outstanding customer service.
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