Tourism management : managing for change
著者
書誌事項
Tourism management : managing for change
Butterworth-Heinemann, 2003
大学図書館所蔵 全9件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes bibliographical references and index
内容説明・目次
内容説明
"Tourism Management: Managing Change" covers the fundamentals of tourism, introducing the following key concepts: the development of tourism; tourism supply and demand; sectors involved - transport, accommodation, government; and, the future of tourism - including forecasting and future issues affecting the global nature of tourism. In a user-friendly, handbook style, each chapter covers the material required for at least one lecture within an HND/degree level course. Global examples are used, and the companion website contains further resources, including questions to link the case study to the discussion in the text and sample chapters from related texts. Written in a jargon-free and engaging style, this is the ultimate student-friendly text, and a vital introduction to this exciting, ever-changing area of study. The text is also accompanied by a companion website packed with extra resources for both students and lecturers.
It includes: sample chapters from leading tourism textbooks; learning outcomes for each chapter; exploring further - links to sample chapters from leading tourism textbooks and journal articles; a multiple choice exercise to text knowledge and understanding; links to websites for further study; additional case studies on Adventure tourism industry in New Zealand and the responsiblilties of managing visitor well being at destination; powerpoint slides for lectures and presentations; and, all-in-one guide to the key issues for all students new to tourism studies. Its structured treatment mirrors the pattern of tourism courses. A comprehensive website provides supporting resources and links for further study.
目次
- Introducing tourism
- The development of tourism
- Demand for tourism - why do people engage in tourism?
- The supply of tourism
- Transport: the airlines
- Transport: road, rail and sea-borne transport
- Accommodation
- Tour operations and retailing
- Visitor attractions
- The management of tourism
- The public sector in tourism
- Managing the visitor and tourist sites
- The future of tourism.
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