Competing for advantage
Author(s)
Bibliographic Information
Competing for advantage
Thomson/South-Western, c2004
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Includes indexes
Description and Table of Contents
Description
This text summarizes strategic management research and practice, using examples from 2003 and a straightforward style to make it accessible to both experienced practitioners and new managers. The authors connect theory to practice, illustrating the process and tools used in strategic analysis and implementation to create a sustainable competitive advantage. Further, the text examines the critical issues of the 2003 business environment including chapters on both strategic leadership and corporate governance.
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