Customer experience management : a revolutionary approach to connecting with your customers

著者

• Schmitt, Bernd H.

書誌事項

Customer experience management : a revolutionary approach to connecting with your customers

Bernd H. Schmitt

Wiley, c2003

注記

Includes bibliographical references (p. 231-233) and index

詳細情報

• NII書誌ID(NCID): BA63363895
• ISBN:
  • 9780471237747
• LCCN: 2003268732
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Hoboken, N.J.
• ページ数/冊数: xiv, 242 p.
• 大きさ: 24 cm
• 分類:
  • LCC : HF5415.55
  • DC21 : 658.8/12
• 件名:
  • LCSH : Relationship marketing
  • LCSH : Customer relations
  • LCSH : Customer relations -- Management