Marketing management : a systems perspective

Author(s)

Bibliographic Information

Marketing management : a systems perspective

William Lazer

（Wiley series in marketing）

University Microfilms International, c1971

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Note

Includes bibliographical references and indexes

Facsim. reprint. Originally published: New York : John Wiley, c1971

Related Books： 1-1 of 1

Details

  • NCID
    BA64694242
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Ann Arbor, Mich.
  • Pages/Volumes
    xiv, 720 p.
  • Size
    24 cm
  • Classification
  • Subject Headings
  • Parent Bibliography ID
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