Dictionary of marketing

Author(s)

• Ivanovic, A.
• Collin, P. H. (Peter Hodgson)

Bibliographic Information

Dictionary of marketing

A. Ivanovic, P.H. Collin

（Bloomsbury reference）

Bloomsbury, 2003

3rd ed

Details

• NCID: BA64720783
• ISBN:
  • 0747566216
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: London
• Pages/Volumes: 289 p.
• Size: 20 cm
• Classification:
  • DC21 : 658.8003
• Subject Headings:
  • LCSH : Marketing
• Parent Bibliography ID:
  • BA10521105