Point of purchase : how shopping changed American culture
Author(s)
Bibliographic Information
Point of purchase : how shopping changed American culture
Routledge, 2004
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Note
Includes bibliographical references and index
Description and Table of Contents
Description
Why does shopping have such a powerful influence on our lives? As shoppers will attest, it provides a terrific balm for the soul, but shopping offers us an even greater bargain than that: as the public face of consumer society, it keeps the modern economy afloat.
Table of Contents
- Prologue: What Shopping Is
- 1. A Brief History of Shopping
- 2. Julia Learns to Shop
- 3. From Woolworth's to Wal-Mart
- 4. 'The Perfect Pair of Leather Pants'
- 5. B. Altman, Ralph Lauren, and the Death of the Leisure Class
- 6. Artemio Goes to Tiffany's
- 7. Consumer Guides and the Invention of Lifestyle
- 8. How Brooks Brothers Came to Look Like Banana Republic
- 9. The Zen of Internet Shopping
- 10. Zagats' 'R' Us
- Epilogue: What Shopping Should Be Acknowledgments
- Notes
by "Nielsen BookData"