The audience in everyday life : living in a media world
著者
書誌事項
The audience in everyday life : living in a media world
Routledge, 2003
- : pbk
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注記
Includes bibliographical references (p. 195-207) and index
HTTP:URL=http://www.loc.gov/catdir/toc/ecip044/2003011583.html Information=Table of contents
内容説明・目次
内容説明
The Audience in Everyday Life argues that a media audience cannot be studied in front of the television alone--their interaction with media does not simply end when the set is turned off. Instead, we must study the daily lives of audiences to find the undercurrents of media influence in everyday life. Bird provides a host of useful tools and methods for scholars and students interested in the ways media is consumed in everyday life.
目次
Acknowledgments1. Beyond the Audience: Living in a Media World2. Media Scandal Meets Everyday Life3. Piecing a Cyber-Quilt: Media Fans in an Electronic World4. Imagining Indians: Negotiating Identity in a Media World5. A Popular Aesthetic? Exploring Taste through Viewer Ethnography6. CJ's Revenge: A Case Study of News as Cultural Narrative7. Media Ethnography in an Interdisciplinary WorldNotesBibliographyIndex
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