Managing business interfaces : marketing, engineering, and manufacturing perspectives

Author(s)

• Chakravarty, Amiya K.
• Eliashberg, Jehoshua

Bibliographic Information

Managing business interfaces : marketing, engineering, and manufacturing perspectives

edited by Amiya K. Chakravarty, Jehoshua Eliashberg

（International series in quantitative marketing）

Kluwer Academic Publishers, c2004

Note

Includes bibliographical references and index

Details

• NCID: BA66238357
• ISBN:
  • 1402076142
• LCCN: 2003061189
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Boston
• Pages/Volumes: xi, 332 p.
• Size: 24 cm
• Classification:
  • LCC : HD38.5
  • DC22 : 658
• Subject Headings:
  • LCSH : Business logistics
  • LCSH : Product management -- Technological innovations
  • LCSH : Design, Industrial -- Management
  • LCSH : Manufacturing industries -- Technological innovations -- Management
  • LCSH : Marketing -- Management
• Parent Bibliography ID:
  • BA0685130X