The process of internationalization : strategic, cultural and policy perspectives

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The process of internationalization : strategic, cultural and policy perspectives

edited by Frank McDonald, Michael Mayer and Trevor Buck

（The Academy of International Business series）

Palgrave Macmillan, 2004

  • : cloth

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Selection of papers from the 30th Annual Conference of the UK Chapter of the Academy of International Business, held April 11-12, 2003 at De Montfort University

Includes bibliographical references and indexes

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