Profiles in entrepreneurship : leaving more than footprints
著者
書誌事項
Profiles in entrepreneurship : leaving more than footprints
South-Western, c2004
- : pbk
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注記
"Profiles ... gleaned entirely from reading transcripts of [entrepreneurs'] talks with an entrepreneurship class at Southwest Texas State University"--P. ix
"The accompanying video on CD-ROM excerpts the entrepreneurial themes that tended to appear again and again in each incredible lecture as though the speakers had colluded"--P. xiii
内容説明・目次
内容説明
Profiles in Entrepreneurship showcases success through the experiences of 29 highly successful entrepreneurs in their own words. Learn about topics like opportunity recognition, risk assessment, leadership, and how to compensate for limited resources from the first-hand accounts of leaders like Herb Kelleher, Red McCombs, and Katie Brickman Harvey. Each profile includes a look at their driving motivation, tactics, and strategies, highlights of their professional experiences, and a question and answer session. Also included is 2 hours of video--where the profiled entrepreneurs discuss their experiences as if they were addressing your own class. Profiles in Entrepreneurship provides the real-world experience and wisdom in a way that both engages and informs.
目次
1. Sam Barshop, Barshop & Oles Company, Inc. 2. Herb Kelleher, Southwest Airlines. 3. Ray Benson, Bandleader, Asleep at the Wheel. 4. Stacey Bishkin, BBH Exhibits, Inc. 5. Randi Shade, Charitygift.com. 6. Heriberto Guerra, Jr., SBC Communications, Inc. 7. Robert F. McDermott, USAA. 8. Richard E. Tankerson, Carver Academy via Metropolitan Transit Authority. 9. Jim Kozlowski, Texas Growth Fund & TGF Management Corp. 10. Walter Embrey, Embrey Development Company. 11. C. Patrick Oles, Jr., Barshop & Oles Company, Inc. 12. Lowell Lebermann, Centex Beverage, Inc. 13. Nelson Wolff, Sun Harvest Foods. 14. Katie Brickman Harvey, KG Brickman, Inc. 15. Charles E. Amato, Southwest Business Corporation/Employees Life Holding Company. 16. Steve Hicks, AMFM, Inc. 17. Ian Fisher, Builders First Source. 18. Gary Woods, McCombs Enterprises. 19. Jan A. Lehman, Lehman McLeskey. 20. Thomas Meredith, Dell Ventures. 21. Jesse Luxton, Former President, CEO National Picture and Frame. 22. Bob Marbut,, Hearst-Argyle Television, Inc. 23. Sonny Melendrez, Radio Personality. 24. Peter Holt, The Holt Companies. 25. Todd Maclin, Chase Bank. 26. H.B. Zachry, Jr., H.B. Zachry Company. 27. Bobby Inman, Venture Capitalist. 28. Lionel Sosa, Media Consultant. 29. Red McCombs, McCombs Automotive/Minnesota Vikings.
「Nielsen BookData」 より
