The impact of international television : a paradigm shift
著者
書誌事項
The impact of international television : a paradigm shift
(LEA's communication series)
L. Erlbaum Associates, 2003
- cloth : acid-free paper
- pbk. : acid-free paper
大学図書館所蔵 全4件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes bibliographical references and indexes
HTTP:URL=http://www.loc.gov/catdir/toc/fy036/2002075977.html Information=Table of contents
内容説明・目次
- 巻冊次
-
cloth : acid-free paper ISBN 9780805842197
内容説明
For several decades, cultural imperialism has been the dominant paradigm for conceptualizing, labeling, predicting, and explaining the effects of international television. It has been used as an unchallenged premise for numerous essays on the topic of imported television influence, despite the fact that the assumption of strong cultural influence is not necessarily reflected in the body of research that exists within this field of study. In The Impact of International Television: A Paradigm Shift, editor Michael G. Elasmar and his contributors challenge the dominant paradigm of cultural imperialism, and offer an alternative paradigm with which to evaluate international or crossborder message influence.
In this volume, Elasmar has collected original research from leading scholars working in the area of crossborder media influence, and contributes his own meta-analysis to examine what research findings actually show on the influences of crossborder messages. The contributions included here illustrate points, such as: the contentions of cultural imperialism and the context in which its assumptions emerged and developed; the complexities of the relationship between exposure to foreign television and its subsequent effects on local audience members; the applicability of quantitative methods to a topic commonly tackled using argumentation, critical theory, and other qualitative approaches; and the difficulty of achieving strong and homogenous effects.
In bringing together the work of independent researchers, The Impact of International Television: A Paradigm Shift bridges over 40 years of research efforts focused on imported television influence, the results of which, as a whole, challenge the de facto strong and homogenous effects assumed by those who support the paradigm of cultural imperialism. The volume sets a theory-driven agenda of research and offers an alternative paradigm for the new generation of researchers interested in international media effects. As such, the volume is intended for scholars, researchers, and students in international and intercultural communication, cross-cultural communication, mass communication, media effects, media and society, and related areas. It will also be of great interest to academics in international relations, cross-cultural and social psychology, intergroup and international relations, international public opinion, and peace studies.
目次
Contents: Preface. M.G. Elasmar, K. Bennett, The Cultural Imperialism Paradigm Revisited: Origin and Evolution. D.E. Payne, Impacts of Cross-Cultural Mass Media in Iceland, Northern Minnesota, and Francophone Canada in Retrospect. A.S. Tan, G. Tan, T. Gibson, Socialization Effects of American Television on International Audiences. T. Zaharopoulos, Perceived Foreign Influence and Television Viewing in Greece. M. Beadle, The Influence of Television and Media Use on Argentines About Perceptions of the United States. J. Straubhaar, Choosing National TV: Cultural Capital, Language, and Cultural Proximity in Brazil. L.L. Davis, Cultural Proximity on the Air in Ecuador: National, Regional Television Outperforms Imported U.S. Programming. M.G. Elasmar, J.E. Hunter, A Meta-Analysis of Crossborder Effect Studies. M.G. Elasmar, An Alternative Paradigm for Conceptualizing and Labeling the Process of Influence of Imported Television Programs. M.G. Elasmar, The Impact of International Audio-Visual Media: An Expanded Research Agenda for the Future.
- 巻冊次
-
pbk. : acid-free paper ISBN 9780805842203
内容説明
For several decades, cultural imperialism has been the dominant paradigm for conceptualizing, labeling, predicting, and explaining the effects of international television. It has been used as an unchallenged premise for numerous essays on the topic of imported television influence, despite the fact that the assumption of strong cultural influence is not necessarily reflected in the body of research that exists within this field of study. In The Impact of International Television: A Paradigm Shift, editor Michael G. Elasmar and his contributors challenge the dominant paradigm of cultural imperialism, and offer an alternative paradigm with which to evaluate international or crossborder message influence.
In this volume, Elasmar has collected original research from leading scholars working in the area of crossborder media influence, and contributes his own meta-analysis to examine what research findings actually show on the influences of crossborder messages. The contributions included here illustrate points, such as: the contentions of cultural imperialism and the context in which its assumptions emerged and developed; the complexities of the relationship between exposure to foreign television and its subsequent effects on local audience members; the applicability of quantitative methods to a topic commonly tackled using argumentation, critical theory, and other qualitative approaches; and the difficulty of achieving strong and homogenous effects.
In bringing together the work of independent researchers, The Impact of International Television: A Paradigm Shift bridges over 40 years of research efforts focused on imported television influence, the results of which, as a whole, challenge the de facto strong and homogenous effects assumed by those who support the paradigm of cultural imperialism. The volume sets a theory-driven agenda of research and offers an alternative paradigm for the new generation of researchers interested in international media effects. As such, the volume is intended for scholars, researchers, and students in international and intercultural communication, cross-cultural communication, mass communication, media effects, media and society, and related areas. It will also be of great interest to academics in international relations, cross-cultural and social psychology, intergroup and international relations, international public opinion, and peace studies.
目次
Contents: Preface. M.G. Elasmar, K. Bennett, The Cultural Imperialism Paradigm Revisited: Origin and Evolution. D.E. Payne, Impacts of Cross-Cultural Mass Media in Iceland, Northern Minnesota, and Francophone Canada in Retrospect. A.S. Tan, G. Tan, T. Gibson, Socialization Effects of American Television on International Audiences. T. Zaharopoulos, Perceived Foreign Influence and Television Viewing in Greece. M. Beadle, The Influence of Television and Media Use on Argentines About Perceptions of the United States. J. Straubhaar, Choosing National TV: Cultural Capital, Language, and Cultural Proximity in Brazil. L.L. Davis, Cultural Proximity on the Air in Ecuador: National, Regional Television Outperforms Imported U.S. Programming. M.G. Elasmar, J.E. Hunter, A Meta-Analysis of Crossborder Effect Studies. M.G. Elasmar, An Alternative Paradigm for Conceptualizing and Labeling the Process of Influence of Imported Television Programs. M.G. Elasmar, The Impact of International Audio-Visual Media: An Expanded Research Agenda for the Future.
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