The fortune at the bottom of the pyramid

Author(s)

• Prahalad, C. K.

Bibliographic Information

The fortune at the bottom of the pyramid

C.K. Prahalad

Wharton School Publishing, c2005

Other Title

Eradicating poverty through profits

Enabling dignity and choice through markets

Note

Includes bibliographical references and index

CD-ROM: 12 video cases shot on location in Peru, Mexico, India and Brazil

Other title from cover

4th printing does not include CD-ROM, visit www.whartonsp.com for free downloads of this video content

Details

• NCID: BA69046771
• ISBN:
  • 0131467506
• LCCN: 2004054591
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Upper Saddle River, NJ
• Pages/Volumes: xix, 401 p.
• Size: 24 cm
• Attached Material: CD-ROM
• Classification:
  • LCC : HD2932
  • DC22 : 339.4/6/091724
• Subject Headings:
  • LCSH : International business enterprises -- Social aspects -- Developing countries
  • LCSH : Non-governmental organizations -- Developing countries
  • LCSH : Poor -- Developing countries
  • LCSH : Economic assistance -- Developing countries
  • LCSH : Globalization -- Economic aspects -- Developing countries