A cognitive psychology of mass communication
Author(s)
Bibliographic Information
A cognitive psychology of mass communication
（LEA's communication series）
L. Erlbaum Associates, 2004
4th ed
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Note
Includes bibliographical references (p. 371-442) and indexes
Description and Table of Contents
Description
With this fourth edition of A Cognitive Psychology of Mass Communication, author Richard Jackson Harris continues his examination of how our experiences with media affect the way we acquire knowledge about the world, and how this knowledge creates
Table of Contents
Preface. Mass Communication in Society: Swimming in the Media Sea. Research and Theory in Mass Communication: How We Study Media Scientifically. Portrayals of Groups: Distorted Social Mirrors. Advertising and Marketing: Baiting, Catching, and Reeling Us In. Children and Media: More Than Just Little Adults. Sports and Music: Emotion in High Gear. News: Setting the Agenda About the World. Politics: Using News and Advertising to Win Elections. Violence: Watching All That Mayhem Really Matters. Sex: Pornography, Innuendo, and Rape as a Turn-On. Teaching Values and Health: Media as Parent, Priest, Physician, and Moral Arbiter. Handling Media: Living With New Technologies and Communicating About Media.
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