International business
Author(s)
Bibliographic Information
International business
Thomson/South-Western, c2005
7th ed., domestic student ed
- package
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Note
Includes indexes
Inset: 1 folded col. map
Description and Table of Contents
Description
Offers the entire range of international marketing topics beginning with start-up operations, continuing with new market entry considerations, and concluding with the international issues confronting giant global marketers.
by "Nielsen BookData"