Satisfaction guaranteed : the making of the American mass market

著者

• Strasser, Susan

書誌事項

Satisfaction guaranteed : the making of the American mass market

Susan Strasser

Smithsonian Books, c1989

注記

Reprint of the Pantheon Books edition, published by Random House, 1989

Includes index

詳細情報

• NII書誌ID(NCID): BA69738684
• ISBN:
  • 1588341461
• LCCN: 95020996
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Washington [D.C.]
• ページ数/冊数: xii, 339 p.
• 大きさ: 23 cm
• 分類:
  • LCC : HF5813.U6
  • DC20 : 659.1/042/0973
• 件名:
  • LCSH : Advertising -- United States -- Psychological aspects -- History
  • LCSH : Consumers -- United States -- History
  • LCSH : Sales promotion -- United States -- History
  • LCSH : Brand name products -- United States -- History