Harvard business review on doing business in China
著者
書誌事項
Harvard business review on doing business in China
(Harvard business review paperback books, . Ideas with impact)
Harvard Business School Pub., c2004
- タイトル別名
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Doing business in China
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注記
Includes index
内容説明・目次
内容説明
This is the 50th title in the "HBR" paperback series. It highlights what every company must know to successfully enter and compete in the world's fastest-growing economy. The potential opportunity in China is huge: it is home to a quarter of the world's population, domestic consumer spending in China is growing by up to 10 per cent a year, and relaxed regulatory restraints have opened China up to unprecedented levels of foreign investment. This book will help multinational corporations and the managers who work in them understand the implications of China's current stage of development and develop strategies for effectively competing in this environment.
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