Modern-day Vikings : a practical guide to interacting with the Swedes

書誌事項

Modern-day Vikings : a practical guide to interacting with the Swedes

Christina Johansson Robinowitz and Lisa Werner Carr

(InterAct series / George W. Renwick, series editor)

Intercultural Press, c2001

  • pbk. : alk. paper

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注記

Includes bibliographical references (p. 181-186) and index

内容説明・目次

内容説明

Modern-Day Vikings provides a window into what one world traveler called the most American of European countries: Sweden. Yet, surface similarities between the two nations conceal essential differences. Christina Robinowitz and Lisa Werner Carr provide insights and strategies for successful interactions with Swedes, whether business or social. True to its title, Modern-Day Vikings traces some of Sweden's most ingrained cultural traits back to its Viking heritage: self-sufficiency, fairness, egalitarianism and democracy. The authors also examine Sweden's famous "cradle-to-grave" social model and explore the values underlying modern Swedish culture, such as lagom (moderation), the law of Jante (personal modesty), communication styles and business practices.

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