Contemporary marketing, interactive text

Author(s)

Bibliographic Information

Contemporary marketing, interactive text

Louis Boone, David Kurtz

South-Western , Thomson Learning, c2005

11th ed

Available at  / 3 libraries

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Note

Includes bibliographical references and indexes

Details

  • NCID
    BA70306224
  • ISBN
    • 0324290101
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Mason, Ohio,[London]
  • Pages/Volumes
    xx, 491 p.
  • Size
    28 cm
  • Classification
  • Subject Headings
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