Professional selling : a trust-based approach
著者
書誌事項
Professional selling : a trust-based approach
Thomson/South-Western, c2004
2nd ed
大学図書館所蔵 件 / 全1件
-
該当する所蔵館はありません
- すべての絞り込み条件を解除する
注記
Includes bibliographical references and indexes
内容説明・目次
内容説明
This text provides comprehensive coverage of contemporary professional selling by integrating sales research with leading personal selling practices. The chapters can be mixed and matched with sales management chapters from Ingram's "Sales Management", fifth edition to create a customized sales course. This highly experienced author team draws on their industry and academic experience to blend contemporary research findings with illustrated best practices in professional selling.
「Nielsen BookData」 より