Marketbusters : 40 strategic moves that drive exceptional business growth
著者
書誌事項
Marketbusters : 40 strategic moves that drive exceptional business growth
Harvard Business School Press, c2005
- hbk
- タイトル別名
-
40 strategic moves that drive exceptional business growth
大学図書館所蔵 件 / 全17件
-
該当する所蔵館はありません
- すべての絞り込み条件を解除する
注記
HTTP:URL=http://www.loc.gov/catdir/toc/ecip052/2004023600.html Information=Table of contents
Includes bibliographical references and index
収録内容
- Marketbuster strategies
- Transform the customers' experience
- Transform your offerings and their attributes
- Redefine your profit drivers
- Exploit industry shifts
- Exploit emerging opportunities
- Executing marketbusting strategies
- Marketbusters Case study : Royal Insurance Italy
- Appendix the 40 marketbusting moves
