Breaking through : implementing customer focus in enterprises

著者

• Vandermerwe, Sandra

書誌事項

Breaking through : implementing customer focus in enterprises

Sandra Vandermerwe

Palgrave Macmillan, 2004

注記

Includes bibliographical references (p. 191-198) and index

詳細情報

• NII書誌ID(NCID): BA71354200
• ISBN:
  • 1403935033
• LCCN: 2004042105
• 出版国コード: uk
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Basingstoke
• ページ数/冊数: xi, 209 p.
• 大きさ: 24 cm
• 分類:
  • LCC : HF5415.335
  • DC22 : 658.8/12
• 件名:
  • LCSH : Consumer satisfaction
  • LCSH : Customer relations
  • LCSH : Organizational change
  • LCSH : Organizational effectiveness