India and the IT revolution : networks of global culture

著者

    • Greenspan, Anna

書誌事項

India and the IT revolution : networks of global culture

Anna Greenspan

Palgrave Macmillan, 2004

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注記

Includes bibliographical references and index

内容説明・目次

内容説明

The 'Indian Techie' has become a global icon, taking its place alongside McDonalds and MTV as one of the key symbols of contemporary globalization. India and the IT Revolution explores the contemporary emergence of cosmopolitan, high-tech India as marking the arrival of a truly global cyberculture. It argues against the notion that globalization is a process of 'Westernization', which radiates out unilaterally from the core, imposing itself upon a passive, backward periphery. Instead, it conceives of global culture as a dynamic, innovative network, which proceeds primarily from its edges.

目次

Introduction The Idea of Westernization Opening Up Eastern Influences Marginal Influences The Technological Edge Peripheral Competencies Digital Dividend Global Networks Zero Logo Bibliography

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