Strategic management and online selling : creating competitive advantage with intangible web goods

著者

• Royer, Susanne

書誌事項

Strategic management and online selling : creating competitive advantage with intangible web goods

Susanne Royer

（Routledge advances in management and business studies, 29）

Routledge, 2005

注記

Includes bibliographical references (p. [216]-236) and index

詳細情報

• NII書誌ID(NCID): BA72484879
• ISBN:
  • 041534994X
• LCCN: 2004051458
• 出版国コード: uk
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: London
• ページ数/冊数: xv, 240 p.
• 大きさ: 25 cm
• 分類:
  • LCC : HF5548.32
  • DC22 : 658.8/72
• 件名:
  • LCSH : Electronic commerce
  • LCSH : Internet marketing
  • LCSH : Strategic planning
• 親書誌ID:
  • BA29451978