Social marketing : principles and practice

Author(s)

Bibliographic Information

Social marketing : principles and practice

Robert J. Donovan, Nadine Henley

IP Communications, 2003

Available at  / 1 libraries

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Note

Bibliography: p. 369-406

Includes index

Details

  • NCID
    BA73158484
  • ISBN
    • 0957861753
  • Country Code
    at
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Melbourne
  • Pages/Volumes
    xii, 415 p.
  • Size
    24 cm
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