Introduction to food and agribusiness management
Author(s)
Bibliographic Information
Introduction to food and agribusiness management
Prentice Hall, c2002
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Note
Includes bibliographic references and index
Description and Table of Contents
Description
For sophomore-level courses in Agricultural Economics and Introduction to Food and Agribusiness Management.
This complete introduction to the entire field of agribusiness provides detailed coverage of the four basic topics of business: accounting, financing, marketing, and management-as well as forms of business organization.
Table of Contents
1. Introduction.
2. Forms of Business Ownership.
3. Financial Statements.
4. Financial Analysis and Planning.
5. Financing the Business.
6. Capital Investment Analysis.
7. Strategic Marketing.
8. The Marketing Mix.
9. Operations Management.
10. Managing Organizations.
11. Human Resources Management.
Appendix.
by "Nielsen BookData"