Successful customer relationship marketing : new thinking, new strategies, new tools for getting closer to your customers

著者

• Foss, Bryan
• Stone, Merlin

書誌事項

Successful customer relationship marketing : new thinking, new strategies, new tools for getting closer to your customers

Bryan Foss & Merlin Stone

Kogan Page, 2001

注記

Includes index

• NII書誌ID(NCID): BA73279999
• ISBN:
  • 0749435798
• 出版国コード: uk
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: London
• ページ数/冊数: xxii, 522 p.
• 大きさ: 26 cm
• 分類:
  • DC21 : 658.812
• 件名:
  • LCSH : Customer relations
  • LCSH : Relationship marketing