Multinationals in India : managing the interface of cultures

書誌事項

Multinationals in India : managing the interface of cultures

Jai B.P. Sinha

Sage Publications, 2004

  • : hard (India)
  • : pbk. (India)
  • : hard (US)
  • : pbk. (US)

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注記

Bibliography: p. [277]-282

Includes indexes

収録内容

  • The unfolding market
  • The new bazaar
  • The interface of cultures
  • The BAC : a British-American corporation
  • The SHOCII : a Swedish subsidiary
  • The Hilton Roulunds : a Danish multinational
  • The VM : an Indo-Japanese joint venture
  • The KIMCO : a South Korean subsidiary
  • Perspectives and strategies

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