Asking questions : the definitive guide to questionnaire design-for market research, political polls, and social and health questionnaires

書誌事項

Asking questions : the definitive guide to questionnaire design-for market research, political polls, and social and health questionnaires

Norman M. Bradburn, Seymour Sudman, Brian Wansink

Jossey-Bass, c2004

Rev. ed

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注記

Includes bibliographical references and index

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