Strategic management : awareness and change
著者
書誌事項
Strategic management : awareness and change
Thomson, 2005
5th ed
大学図書館所蔵 件 / 全4件
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注記
Includes bibliographical references and indexes
内容説明・目次
内容説明
Strategic management 5e is essential reading for all students of strategy at undergraduate, diploma and MBA level. Structured around a traditional analysis, formulation and implementation framework, based on a mini-case approach, and supported by unrivalled supplementary resources, John Thompson's accessible text encourages students to think about strategy through the successes and failures of real companies. In addition, the unrivalled subject coverage introduces readers to topics of contemporary interest including emergent strategy, entrepreneurship, and leadership.
目次
PART I: UNDERSTANDING STRATEGY AND STRATEGIC MANAGEMENT. 1. Introducing the Strategy Process. 2. The Business Model: The Organizational Mission and Objectives. 3. Supplement 1: Key Strategic Concerns. 4: Supplement 2: Strategic Analysis Frameworks. PART II: STRATEGIC ANALYSIS. 3. Strategic Thinking, Environmental Influences and Synergy. 4. Environmental Analysis and Strategic Positioning. 5. Finance in Action- The Experience Curve. 6. Resource-Led Strategy. 7. The Dynamics of Competition. 8. Success, Culture and Values. 9. Finance in Action- Financial Statements. PART III: STRATEGY CREATION. 8. An Introduction to Strategy Creation. 9. Strategic Planning. 10. Strategic Leadership, Entrepreneurship and Intrapreneurship. PART IV: CORPORATE STRATEGY. 11. Strategic Alternatives, Strategy Evaluation and Strategy Selection. 12. Finance in Action- Financial Mangement. 13. Strategic Growth. 14. International Strategy. 15. Failure, Consolidation and Recovery Strategies. PART V: STRATEGY IMPLEMENTATION. 15. Strategy Implementation. 16. Managing Strategy in the Organization. 17. Leading Change. 18. Final Thoughts: The Purpose of Strategy.
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