Nonprofit marketing : marketing management for charitable and nongovernmental organizations

著者

• Wymer, Walter W.
• Knowles, Patricia A.
• Gomes, Roger

書誌事項

Nonprofit marketing : marketing management for charitable and nongovernmental organizations

Walter Wymer, Jr., Patricia Knowles, Roger Gomes

Sage, c2006

• : cloth

注記

Includes bibliographical references and index

• NII書誌ID(NCID): BA76721590
• ISBN:
  • 1412909236
• LCCN: 2005027277
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Thousand Oaks, Calif.
• ページ数/冊数: ix, 370 p.
• 大きさ: 24 cm
• 分類:
  • LCC : HF5415
  • DC22 : 658.8
• 件名:
  • LCSH : Nonprofit organizations -- Marketing