International business : environments and operations

著者

書誌事項

International business : environments and operations

John D. Daniels, Lee H. Radebaugh, Daniel P. Sullivan

Pearson/Prentice Hall, c2007

11th ed

  • : casebound

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注記

Includes bibliographical references and indexes

内容説明・目次

内容説明

For undergraduate and graduate courses in International Business. This exciting revision of the classic best-seller provides the most panoramic, authoritative and current review of international business. The world has changed and so has the book.

目次

Part I: BACKGROUND FOR INTERNATIONAL BUSINESS 1. Globalization and International Business Part II: COMPARATIVE ENVIRONMENTAL FRAMEWORKS 2. The Cultural Environments Facing Business 3. The Political and Legal Environments Facing Business 4. The Economic Environment 5. Globalization and Society Part III: THEORIES AND INSTITUTIONS: TRADE AND INVESTMENT 6. International Trade and Factor Mobility Theory 7. Governmental Influence on Trade 8. Cross-National Cooperation and Agreements Part IV: WORLD FINANCIAL ENVIRONMENT 9. Global Foreign Exchange and Capital Markets 10. The Determination of Exchange Rates Part V: GLOBAL STRATEGY, STRUCTURE, AND IMPLEMENTATION 11. The Strategy of International Business 12. Country Evaluation and Selection 13. Export and Import Strategies 14. Direct Investment and Collaborative Strategies 15. The Organization of International Business Part VI: MANAGING INTERNATIONAL OPERATIONS 16. Marketing Globally 17. Global Manufacturing and Supply Chain Management 18. International Accounting Issues 19. The Multinational Finance Function 20. Human Resource Management

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